Aggies 'Play Pink' in Fight Against Breast Cancer

Former Aggie guard Genevieve Costello passed away after a valiant battle with stage IV breast cancer on May 7, 2013.

Feb. 18, 2014

Donate to the fight in honor of Genevieve Costello

DAVIS, Calif. -- The UC Davis women's basketball team will join in the fight against breast cancer while honoring one of its own this weekend, hosting its annual "Pink Game" on Saturday, Feb. 22, during its Big West Conference clash versus Hawaii at 2 p.m. at The Pavilion.

Fans are encouraged to join the Aggies and Rainbow Wahine in wearing pink to show their support of the cause and UC Davis has partnered with the UC Davis Health System to collect donations toward breast cancer research at its cancer center in honor of former Aggies' women's basketball player Genevieve Costello, who lost her brief but courageous battle with the disease on May 7, 2013, at the age of 26.

A fearless competitor who always played with passion in her four years as an Aggie, Costello will always be remembered for her contagious positive energy and the trademark smile she displayed throughout her outstanding playing career.

An inspirational leader and dynamic point guard for the Aggies from 2005-09, Costello was diagnosed with aggressive and unexpected stage IV breast cancer on April 17, 2013, and immediately began a valiant fight to beat the disease, only to lose her battle a mere three weeks later.

A San Diego native, Genevieve led Mount Miguel High School to four straight CIF championships. She became a key member of the UC Davis basketball team in 2005 and helped the Aggies transition to Division I status. In 2008, the first year of Division I for UC Davis, Genevieve was a member of the Aggies' team that played in the Big West Tournament Championship and advanced to the Women's National Invitational Tournament.

She averaged a career-best 8.7 points per game as a sophomore in 2006-07, leading the Aggies with 78 assists and finishing second on the team with 55 steals. As a junior in 2007-08, Costello scored a career-high 21 points against Cal State Northridge, scoring 18 in the first half -- including the final 14 points for UC Davis before the halftime buzzer.



Those who wish to donate can participate by visiting, filling out all the required fields, selecting "Cancer Center" in the "Please Select Recipient" drop down menu, and adding "Genevieve Costello Breast Cancer Research Fund" under the "Special Instruction for This Gift" section.

UC Davis will be sporting special game jerseys featuring "G. Costello" on the back for each Aggie player and a patch reading "GC12" at the neck line in honor of the UC Davis standout guard. First-arriving fans to Saturday's game will receive pink UC Davis shirts compliments of West Village.